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Episode 05

The demand for quality in advertising information for children

Did you know that there are “dead toys” and “living toys”? And that algorithms and artificial intelligence are also entering the world of toy advertising? In episode 5, Estados do Tempo invites Luísa Magalhães, one of Portugal’s leading experts on children’s advertising, to talk about what we have and what we should demand from advertising information about consumer goods for children.

Participants

  • Guest: Luísa Magalhães, Universidade Católica Portuguesa
  • Moderator: Luís M. Loureiro / BIP
  • Production: BIP - Barómetro para a Qualidade da Informação
  • Technical support and recording: Pedro Gaspar / CamUM
  • Presentation, editing and post-production: Pedro Portela
  • Curator: Tiago Estêvão / BIP

Previous Episode

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Estados Tempo
Duration

35 Min

Publicação

29 January 2026

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